Founders spend weeks building campaigns. | Michael Ashley

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Michael Ashley

Founder at Radi8 // Executive Coach

Jun 23, 2026 · X

Founders spend weeks building campaigns. Then discover the message doesn't resonate. I've learned to do the opposite. Test the message first. 5 conversations will teach you more than 50 hours of campaign planning.

Entrepreneurship Customer Discovery Go-To-Market Messaging Positioning

Entrepreneurship

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Michael Ashley Founder at Radi8 // Executive Coach mashley.com ↗

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